Make your statement and create a business asset.  Creativity. Protected.
Creativity is inspiration and hard work.   The result is a business asset that needs protection.  
Original works of authorship including literary, dramatic, musical, and artistic works, such as poetry, novels, movies, songs, computer software, manuals, designs, and architecture can be protected by copyright.  Three-dimensional objects or parts of three-dimensional objects can be protected by design patents in the U.S. and internationally.